SEO is a web mining tool that gives the most appropriate results of the search engine that the user wants to search for on the search engine. SEO tool gives a list of results according to the keyword. In this result, many sites are organized by SEO, which have user’s query and users can visit those sites as per their preference.
SEO crawls web pages for this, after which the best results are chosen, which is called indexing of the page, and for this all SEO uses robot / boat and spider.
A crawl visits each site, every page, and chooses the sites through hypertext links and then indexes the pages.
Thus index pages are stored in one place.
After indexing, the results are given according to the user’s query in which the most appropriate results are given by matching the keyword of the query to the index pages.
Overview Of Search Engine Optimization
By the way, all search engines have their own algorithm, which according to which they do optimization, a basic idea is given below.
SEO Works In 3 Steps
Crawling are the first steps that are done for indexing web pages. In this, the web spider visits hypertext pages and indexes the pages.
Collected, parsing, and storing of the data of the web pages indexed during the crawling comes under indexing, so that the same data is put together which is called indexing which results in the search engine. Pages are chosen from these index pages
Matching process begins after indexing. When the user enters the query in the search engine, the matching process begins, in which the SEO tool goes to the index page and returns a list of web pages by matching the data according to the keyword’s query. The choice is done by the meta description written in the Web pages. This whole process is called matching.
It was a small introduction of SEO in which you can understand how an SEO deals with user queries, but this whole process is robotic for which some algorithms are used and any search engine keeps changing its algorithm.
So far, we have told how search engines deal with a user’s query, but if you are a blogger and want to see your site in top level then you have to follow some strategies.
How to get a website on top of a Search Engine SEO Tips
In the search engine, the website does not come easily and quickly in the top ten. This takes time, the site should be about 6 months old, and its crawling, indexing and matching process should be done properly, for which you have to follow the following rules.
Speed of website:
The speed of the site works as fast as possible, use the frame work best for it. Firstly people used blog posts, but then came to WordPress, whose good results came out and now a latest Framework Genesis word Press Genesis wordpress has come, whose speed is even better and results are also many times better so you also use Genesis wordpress.
Select area of writing:
To write a nice area lime which is also of interest to you and it is also read by the ware, you will learn gradually. Try to pick up a topic so that you can help someone, because such topics are highly searched.
As you like the area related fitness tips.
URL is the most important that your page has the same linking, so choose it carefully and enter your keyword in the URL.
Now, pick out a small word from the selected area, such as losing weight in today’s news related to fitness, more searches are done, so your keyword will be weight loss. This way you chose your keyword.
Use of keywords:
Use keywords in your data many times but not too much. The search engine understands that the page is on top of the topic because I have already said that search engine optimization is a robotic process that does not contain human senses. That’s why keywords and URLs are built quite a lot.
Key place of keywords in data:
The URL is in the keyword
Keywords are in the title and all titles.
The keyword is in the name of the image.
Keywords are in Meta Description
Do not skimp on blogging. The more you write in detail the better. Take care of the following points in the blog.
Make all the titles in the blog.
Point your point in points.
Use good language, simple language to explain easily.
Make all the headings inside the data so that you will tell your detail in detail and it will be easier for the reader to read. All the headings are written in different colors.
Make heading and key words bold and italic Try putting keywords in all headings.
Enter link / related link of related pages:
Entering the link of your own site on your page connects the site internally, which helps in crawling. And search engines are easy to index the page.
This process is called grouping.
Make External Links:
Put a link to a popular site on your site, but it will only benefit from putting a relatered link in the related content.
Make Back Links:
For putting your site’s URL on another site, you can request them or comment in their comments box and enter the URL of your page. This is called Back Links.
Increase the comment:
The more comments you have in your post, the more successful you will be, so write such posts that the reader should be forced to comment.
Linked to social website:
Make your site page on social website such as Facebook, Twitter, and Google Plus. This is the most direct, easy and cheap way of promoting the site, because there are more chances to get regular readers from the social website itself.
Make a strategy of how many blogs posts are posted on the site in the month, and work according to that, because it affects the ranking of the site, even though one day or two or three days is inserted in an article, but whatever is decided upon it Must do.
Update the data:
From time to time, update the old written blog and insert new data.
Write your blog’s meta descriptions, which summarized your blog in about 150 words; This makes SEO easy to match.
Put the important keywords and synonyms of your blog into a meta keyword.